An interesting question for you, what is the most important aspect of business and can it be measured?
There's a vast array of financial metrics that might provide some interesting insight on measurement however, we'd suggest that perhaps business is less tangible than that.
Instead maybe the things that really drive commerce are relationships and trust, with business networking the starting point.
If your brand is a representation of your reputation, then that is forged over time by forming relationships. For relationships to work there has to be honesty and trust.
Then who better to reveal all about this than Cathy Dunbabin, Founder and Director of the business networking group, Opendoorz. She discusses with Chris Thompson the need to connect with people you trust in order to do business and how networking groups are a great enabler of this.
This episode was recorded just before the coronavirus lockdown measures were introduced in the UK. Despite that we think you’ll find that many of the principles discussed apply regardless of the economic circumstances.
The content of this post is up to date and relevant as at 03/06/2020.
Please be aware that information provided by this blog is subject to regular legal and regulatory change. We recommend that you do not take any information held within our website or guides (eBooks) as a definitive guide to the law on the relevant matter being discussed. We suggest your course of action should be to seek legal or professional advice where necessary rather than relying on the content supplied by the author(s) of this blog.
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